Most charity feedback gets gathered either at the design stage or at the reporting stage, leaving the middle — live service delivery — largely unlistened to. Writing for DataKind UK, Charlotte Newman sets out how Carefree closed that gap with a four-step loop: pulling every incoming channel into one inbox, processing it through a CRM plus a tool for grouping insights across users and a dashboard for the macro view, then translating what comes back into decisions and actual changes.